Not Free: CNN iPhone App

Interesting item in Mediabistro’s Mobile Content Today:
It is sometimes hard to tell the difference between foolhardiness and marketing genius. I still haven’t decided which category to place CNN in with their decision to charge $1.99 for…
CNN Mobile 1.0 (iTunes App Store)
…for the iPhone. After all, everyone else (MSNBC, ABC, Reuters, etc.) are giving away their [...]

Learning Never Ends

One of my favorite sayings is “learning never ends.” During my years at Smithsonian magazine, we asked our editor, Don Moser, to come up with a slogan. He gave us those three words.
Brilliant, isn’t it?
I get an intellectual charge out of new ideas and new ways of doing things. For a marketing person, that’s good. [...]